What we do best
We build a modern marketing foundation and scale up the opportunity pipeline for
B2B companies.
CPL Programs
We routinely develop and execute successful CPL (Cost per Lead) programs for clients across various verticals. Pricing varies based on the program, desired filters, and timeline.
AI Powered Email Marketing
We use AI technology to analyze customer data and create personalized email content and messaging that resonates with each individual customer. Build credibility with your target customer base using our AI email campaigns that deliver results.
Webinar/Event Promotion
Drive more attendees to your event with our event promotion package tailored as per your industry needs.
Account-Based Marketing (ABM)
The smartest way to identify the one target account you need to woo. We select target accounts based on preferred filters such as line-of-business, industry, company demographics, geographical location, and many more to give you a more refined result.
Content Marketing
Great content is a waste if your audience doesn’t know it exists. Get found and deliver your message to a wider audience with our content marketing services.
Sales Qualified Leads
We identify leads that are ready to engage with your sales team and have shown interest in purchasing your product.
B2B Appointment Setting
Our appointment-setting services can enhance your sales team's efficiency and effectiveness, ultimately boosting your sales pipeline and revenue. From increasing the number of qualified appointments to nurturing your leads before they even reach your sales team, we can help.
SDR-as-a-Service
We provide dedicated sales development representatives (SDRs) to keep your pipeline moving forward. We help businesses find qualified sales development reps, taking care of the hiring process and providing training to ensure that all business standards are being followed.
Start selling in a way that aligns with how your best customers make purchasing decisions.
Our full funnel strategy service for B2B companies is designed to help you tap into the potential of every stage of the buyer's journey, from awareness to consideration to decision.
B2B buyers tend to rely heavily on independent research, so providing them with free and relevant content can go a long way in building trust and credibility with your brand.
Our approach focuses on providing context for consideration, rather than pushing hard sales tactics. We work with you to differentiate your product from competitors by highlighting its unique value proposition and explaining why it's the best solution for your buyer's needs. By doing so, we help position your product as the ideal choice for potential customers and move them closer to making a purchase decision.
At this stage, we recommend utilizing marketing techniques such as cold email, outbound lead generation, email remarketing, and retargeting ads to nurture your marketing qualified leads.
Additionally, we ensure that the sales process is frictionless for your customers. We collect only the minimum-required information at the buying stage and fill in the remaining gaps after the purchase. Our goal is to make the purchase process as seamless as possible for your prospects, ultimately resulting in increased conversions and revenue for your business.
Our Approach for 2024 Marketing Success.
Customized Strategies for Business Growth
Our team of marketing experts will then execute on these strategies, leveraging the latest tools and technologies to reach your target audience through a combination of inbound and outbound marketing techniques. Our aim is to generate high-quality leads, drive conversions, and ultimately increase revenue for your business.
Throughout the process, we remain transparent and communicative, providing regular updates on our progress and working collaboratively with our clients to ensure that our strategies are aligned with their goals and objectives. Our focus is always on delivering measurable results and helping our clients achieve sustainable growth.
By partnering with us for marketing as a service, businesses can gain access to the skills and expertise of seasoned marketing professionals who can help them overcome marketing challenges and achieve their growth objectives. Our goal is to help businesses unlock their full marketing potential and achieve sustainable growth through effective marketing strategies.
Data Solutions
In today's data-driven world, companies are looking for new and innovative ways to leverage data to gain a competitive advantage. Our Data can be used to target potential customers with personalized and relevant content, increasing the chances of converting them into actual customers.
Our services include:
Contact us today to learn more about how our Intent Data and Data management services can benefit your business.
Hyper Personalised Email Marketing
We use AI technology to analyze customer data and create personalized email content and messaging that resonates with each individual customer. This ensures that your email campaigns are highly relevant and engaging, leading to higher open rates, click-through rates, and ultimately, more conversions and sales.
Our AI-powered approach includes:
Our Content-Audience Mapping process involves:
a. Identify Subscriber Segments: The first step in mapping your email subscribers' list with content topics is to segment your subscribers based on factors such as demographics, interests, past behavior, and other relevant data points.
b. Analyze Subscriber Data: Next, we analyze the data we have on each segment to determine their interests, expertise, and needs. And use this information to develop template ideas that will resonate with each segment.
We track and analyze these behaviors at scale and use the data to identify which subscribers have a high intent to purchase. This helps our clients personalize their messaging, identify and improve the likelihood of converting them into customers. Additionally, we use AI predictive models to identify potential customers who have a higher likelihood of converting based on their engagement behavior and past purchase history, further increasing the effectiveness of our email targeting.
Overall, our AI personalized targeting approach, combined with our content-prospect mapping, can help you stand out from the competition, improve customer engagement and loyalty, and drive significant results for your business.
Collaborative Approach to Lead Generation
As a service provider, we understand that our telemarketing efforts represent your brand and initiate communication on your behalf. We take this responsibility seriously and ensure that every initial conversation we have is recorded, and prospects have a clear understanding of how your business can help them. We take a consultative approach to telemarketing, building relationships with prospects and representing your brand in the most professional manner. Our team of skilled telemarketing professionals is trained to understand your business and your target audience, allowing us to tailor our messaging to effectively capture purchase intent and drive conversions. With our telemarketing services, you can rest assured that your brand is being represented with the utmost professionalism and care.
At Market Disc, we specialize in creating successful BoFu (bottom of the funnel) strategies for B2B companies. Our approach involves a deep understanding of your target audience, a targeted database, compelling messaging, and a multi-channel approach. We provide intelligent B2B telemarketing services that utilize intent data to help businesses achieve their sales goals. Our team of experienced sales professionals employs an SDR-grade telemarketing approach, ensuring that every interaction with a prospect is personalized and strategic.
At each stage of the process, our telemarketers leverage intent data and other key data points - such as the prospect's existing technology stack, budget allocation, and level of authority - to identify ideal prospects who are most likely to convert. From there, we craft a customized pitch that speaks directly to the prospect's interests, needs, and preferences. Through targeted questioning, we qualify each lead, prioritizing those with the highest conversion potential.
The handover process from our sales grade telemarketers to the sales team is critical to the success of our partnership. We believe in a streamlined lead handover process designed to ensure that every lead is carefully vetted and prioritized. This allows the sales team to focus on closing deals and building relationships, while our team continues to engage with prospects to further qualify them. We work closely with our clients' sales teams to understand their process and criteria for accepting leads, and tailor our approach accordingly to ensure a seamless handover.
Whether you are looking to expand your customer base, increase revenue, or improve your sales process, our intelligent B2B telemarketing services can help you achieve your goals.
